I spent years contributing to the success of mega brands. I gave so much of my energy. I was rewarded with accolades, promotions, and more responsibility. It was exciting but got to a point it was no longer sustainable. I was working 80 hour weeks, managing a $60 million megabrand account, and selling products I didn't believe in. Stress was mounting, I was growing more frustrated, my health was suffering. I looked in the mirror one day and realized it was draining my soul. I knew in that moment I couldn't do it anymore, not one more day. So I tossed off the golden handcuffs and took a leap of faith pivoting towards my true purpose.
Through the journey I spent a year traveling, acquired 500 hours of yoga studies, became a business coach, and led fundraising events and volun-tourism retreats building schools in economically challenged communities around the world. Utilizing crowdfunding, I started a women's athletic apparel company, OKIINO; inspired by my active lifestyle as a surfer, yogi, triathlete, and stand up paddle instructor. OKIINO won acclaim from Outside, ELLE, SELF, Sunset Magazine, Yoga Journal, LA Times, SF Chronicle, Wired and beyond. My purpose expanded with the birth of my son, Tanner, in 2016.
I've had many ups and downs along the way. I'm continually growing and renewing my commitment to living with purpose. I’m honored to be recognized by Forbes as a “founder and creative proving that yes, you can build a successful business and earn an income by doing what you love”. I believe anyone can create and live a life they love. Happiness is a practice, not a destination. I am passionate about learning and seeking out the best development tools and techniques for both personal and professional evolution. My goal is to curate and create the most valuable techniques to elevate others through my coaching. I cultivate community and give back working with the Sunset Women's Collective, RIPL Exchange time bank, and as a board member for the University of Arizona, McGuire Center for Entrepreneurship. I’m most inspired when I’m connecting others, building community, and living on purpose.